Simple Changes Turn Duds into Studs

Imagine you’re speaking with a young entrepreneur from Tanzania who owns a small bread business in Dar es Salaam. After a year of selling his traditional local bread with a profit decline, what advice might you give him? Here’s what

Spectral Sales: A Marketer’s Ghostly Halloween Campaign

In the mysterious realm of cyberspace, where shadows danced across computer screens and whispers echoed through the digital corridors, there was an ambitious online marketer named Morgan. Morgan, a wiz of online promotions, decided to weave a spooky Halloween tale

How to Get Traffic from Google News

Here’s something you might not have considered… you can get free targeted traffic not just from Google, but also from Google News. Getting featured on Google News isn’t as difficult as it might sound. You don’t need to be a

Are 96 Out of 100 Visitors Saying “No” To You?

3 Steps to Getting them to Say “Yes!” Let’s suppose you’re trying to sell something, like a cool product, a special service or maybe just a free newsletter subscription. You hire a designer and a web developer to make your