Author: Alison Crawford

If you’re new to marketing and you have no following and no list, how can you get started?
Common advice is to gradually, over time, build yourself up to become an authority. You write a lot of articles and post them to your blog, you’re super active in social media, you make videos, and generally you slog away until finally people begin to notice you and buy from you.
Yeah. That’s a lot of fun.

These are 5 things your customers want from you.
These are also 5 things that your spouse wants from you…

Most people who achieve extraordinary success are not extraordinary themselves. We might think they are geniuses, but it turns out they are typically of average intelligence.
What makes the difference, then, if it’s not how smart they are?

During this coronavirus, you might consider taking a two-pronged approach.
First, continue to sell your products and services.
Second, give far more than you usually do.

It used to be (way back in the day) that you could toss up any old website with junk content, slap on some Google Ads and make money.