We talk a lot about story telling in marketing, but what’s the meaning of it all?
Author: Alison Crawford
Are You Worth $300,000 a Pop?
The U.S. elections have been the talk of the news worldwide for months now. Thinking I might like to revisit a U.S. show about the White House called ‘The West Wing’, I found it on Netflix and started binging.
Marketing While Watching Netflix
Have you seen, ‘Self-Made: Inspired by the Life of Madam C.J. Walker’? It’s a limited series on Netflix, and the first 8 minutes just about hit us over the head with what might be the most important marketing lesson of all.
If I Hear “Think Outside the Box” One More Time, I’ll Throw Up
Why is it when we want to be at our most creative and innovative, we resort to using the most worn-out cliché at our disposal?
“We need to think outside the box on this one!”
Can You Really Triple Your Sales by Writing the Sales Copy FIRST?
4 times out of 5, the answer is a resounding YES.
Maybe you’ve heard this advice before.
Maybe it sounded crazier than clown college to you.
But… it works.