One of my best copywriting secrets is to build a “swipe file” of winning examples from other marketers. I collect their mailings, websites and emails. Taken from my swipe file – here is a sample of headlines taken from my
Author: Alison Crawford
How To Write The Best PS For Any Sales Letter Or Website You Publish
Postscripts (the PS at the end of the letter) can increase sales by 30%! Yes it’s true. Christian Godefroy, one of Europe’s most successful direct marketers, never used a P.S. on any of his letters for the first 5 years he was
Beginners Tips To List Building Part 5 (Last)
Launching Your List Building Campaign Once you have your squeeze page set up and your autoresponder account created, you need to focus on developing an email sequence that is activated from the moment a website visitor becomes a subscriber. This is how
Beginners Tips To List Building Part 4
To better organize and manage your email marketing, you should consider creating a schedule of when you plan on releasing new broadcasts, as well as your actual auto responder sequence so that you emails are going out on a regular basis
Beginners Tips To List Building Part 3
Split Testing Squeeze Pages Regardless how well you design your site, or how thoroughly you analyze each section of your squeeze page, there is no way that you will be able to accurately predict how well your visitors will respond to your