Sometimes the world does give me a little nudge
Like the time I was introduced to a small group of young copywriters at a conference. They were polite and pleasant enough.
Month: June 2019
Six Ways to Improve Your SEO with Keywords
SEO is historically associated with keywords, and getting them right is at the heart of promoting your website. But how do you know which keywords to use and how to use them?
12 Awesome Video Tools for Content Marketers
64% of customers make a purchase after watching branded video content — and social media video content inspires 12-times as many shares as image and text based posts combined.
5 B2B Sales Tools Your Team Needs for Rapid Growth
While email continues to be the top choice for lead nurture and customer onboarding, emergent communication channels and media formats are slowly changing the game.
The Grasshopper & The Ants
The Grasshopper & The Ants is one of Aesop’s Fables, it tells of a lazy grasshopper enjoying the sun, whilst the ants work feverishly, building up their nest and their stores for winter. When winter comes, the grasshopper has nothing and goes begging to the ants and is turned away. The moral of the story is all about hard work and planning for the future. However, there is another view of the fable, that views the ant’s industry as mean and selfish.